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π What is Price Elasticity of Demand?
Price elasticity of demand (PED) measures how much the quantity demanded of a good or service changes when its price changes. Simply put, it shows how responsive consumers are to price fluctuations. If a small price change leads to a large change in quantity demanded, the demand is considered elastic. If a price change has little impact on demand, it's inelastic.
- π Formula: Price Elasticity of Demand = $\frac{\% \text{ Change in Quantity Demanded}}{\% \text{ Change in Price}}$
- ποΈ Elastic Demand: If PED > 1, demand is elastic. Consumers are very sensitive to price changes. Example: Luxury goods.
- π§± Inelastic Demand: If PED < 1, demand is inelastic. Consumers are not very sensitive to price changes. Example: Essential goods like medicine.
π What is Price Inelasticity of Demand?
Price inelasticity of demand occurs when changes in price have a relatively small effect on the quantity demanded. This usually happens with necessities or products that have few substitutes. Even if the price increases significantly, people will likely still purchase the product because they need it or have limited alternatives.
- π Necessities: Essential goods like prescription drugs or basic food items often have inelastic demand.
- β½ Few Substitutes: Products with few or no close substitutes tend to have inelastic demand.
- π°οΈ Short Term: Demand might be inelastic in the short term but become more elastic over time as consumers find alternatives.
π Price Elasticity vs. Inelasticity: The Key Differences
| Feature | Price Elasticity of Demand | Price Inelasticity of Demand |
|---|---|---|
| Definition | Measures how responsive the quantity demanded is to a change in price. | Measures how unresponsive the quantity demanded is to a change in price. |
| Responsiveness | High responsiveness to price changes. | Low responsiveness to price changes. |
| PED Value | PED > 1 | PED < 1 |
| Examples | Luxury cars, restaurant meals, designer clothing | Gasoline, prescription drugs, tobacco |
| Impact of Price Increase | Significant decrease in quantity demanded. | Small decrease in quantity demanded. |
| Availability of Substitutes | Many substitutes available. | Few or no substitutes available. |
| Necessity vs. Luxury | Typically luxury goods. | Typically necessities. |
π‘ Key Takeaways
- π― Elasticity Matters: Understanding price elasticity helps businesses make informed pricing decisions.
- π° Revenue Impact: For elastic goods, lowering prices can increase revenue. For inelastic goods, raising prices can increase revenue.
- π Real-World Applications: Price elasticity affects everything from government policies to personal finance decisions.
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