| Core Focus | Individual's rights and control over personal data. | Protection of data from unauthorized access or compromise. |
| Goal | To control who sees and uses your personal information. | To keep data safe from threats and ensure its integrity. |
| Concerned With | Data usage, consent, anonymity, data aggregation. | Data protection, integrity, confidentiality, availability. |
| Key Measures | Privacy settings, legal regulations (GDPR, CCPA), user choices. | Encryption, firewalls, antivirus, access controls, backups. |
| Analogy | Deciding who gets a key to your house and what they can do inside. | The locks, alarm system, and strong walls of your house. |
| Primary Threat | Misuse of data, unwanted surveillance, targeted manipulation. | Hacking, malware, data breaches, physical theft of devices. |
| User Action | Reviewing privacy policies, adjusting settings, consenting wisely. | Using strong passwords, enabling 2FA, being wary of phishing. |
| Organizational Action | Implementing privacy-by-design, transparent data practices. | Regular security audits, penetration testing, incident response plans. |
| Relationship | A goal that data security helps to achieve. | A tool/mechanism essential for achieving privacy. |
| Legal Framework | GDPR, CCPA, HIPAA. | NIST, ISO 27001, PCI DSS. |
| Impact on User | Feeling in control of their digital footprint. | Confidence that their data is safe from harm. |
| Fundamental Question | "Who has access to my data and what are they doing with it?" | "How is my data protected from unauthorized access or loss?" |